CASES / identity
Building an integrated web and mobile modern presence for a renowned music artist
DJ, musician, producer, live act and collaborator, Russ Jay is a genuine musical polymath and as such, his studio productions and live DJ sets are imbued with a real sense of craftsmanship. It’s this single minded approach and meticulous attention to detail that marks him apart from his...

Custom-made mobile application that gives users much more control of their photo files on the Android devices.
The application automatically adds the date, time, and location to each photo you take with your phone. You can optionally have the application upload your photo to Twitpic and post a note and the link to your photo on Twitter. We had to design a logo which would be clean and simple aesth...

Nuvi is part of our laboratory projects. It's a media experiment that integrates multimedia and the Internet as a new delivery medium for pre-selected video content.
The site offers a curated list of video podcast channels, making an easy search and discovery experience for people looking for relevant content. The application automatically looks for new and relevant content and presents it in an easy to use interface. The selection includes comprehens...

Inigral specializes in bringing the social web to education. It primary builds on the Facebook platform and it is privately-held, funded by the Founders Fund.
Founded in June 2007, Inigral is backed by early Facebook investors, Founders Fund and Retro Venture Partners. Inigral is operated by a dedicated, industry-leading team of educators and entrepreneurs working in the heart of social media’s epicenter, the San Francisco Bay Area. By virtue o...

This is our take on how the identity of a company that makes it easy for people to manage their fantasy football roosters should look like.
The site offers searchable stats, editorial content, and 3rd party articles about football teams and players. This content is used by regular football fans hungry for information, but can also be used in conjunction with fantasy football play. The fantasy football application within the ...

While crafting the visual identity for Emblem, we tried to offer an inside perspective of the brand.
Emblem is the clothing line born out of the collaboration between a graphic and a fashion designer. Being the best of both worlds, the brand offers fashion design accompanied by graphic design and art direction. It is not a combination encountered too often in the clothing lines. For the...

This is the perfect system for collection management, able to accommodate any type of artwork. It can also be used privately or in an open and sharing environment.
This is the final logo solution that we made for the brand's identity. To explain it shortly, we used a solid, serious font type to underline the professionalism, security, and stability of the application, as well as an iconography that suggests stacks, collection, browsing, order.

We were commissioned by an electronics distributor to build a brand that would act as an umbrella for their new Home Automation products and services.
When it came to equipment, they were using the latest technological breakthroughs in Home Automation and we were amazed by what these things could do. The concept we came up with is Robo. All the features together, from entertainment, automatic cleaning, heating, efficient lighting, home ...

MonVia is an investment company aiming to help people with smart ideas get their products to market and reach profitability as quickly as possible at a low cost.
They focus mostly on technology advancements, and we wanted to reflect this when we created their branding. The green leaf suggests the vibrant and organic energy of the company and its services, while the gradients and digital effects offer the technology feeling.

Leapset is a Silicon Valley venture in the online to offline space.
Leapset leverages existing payment networks to enable an offline merchant to significantly increase revenue via targeted and measurable access to online (and mobile) customers.

Based in the San Francisco Bay Area, it was formed by leading investors and executives, to acquire a majority stake in companies with revenues of 4 to 50 million USD.
We were involved in creating the brand ID for the company, as well as the stationary items needed and the web presentation of the company. The project is about evolution, about moving to the next level. The look and feel needed to convey the financial and visionary mission of the company.

Shared Success is a fund focusing on early stage businesses with strong fundamentals, unrivaled resources, and sharp entrepreneurs behind the wheel.
They needed a standout website that portrays a strong and viable brand identity, explains what the business does, persuades businesses to take the assessment test and inspires them to partner with the company for the growth and development of their business. They are investors, experts, i...