Cases / graphic / Direct Credit - Things Can Be Easier
Direct Credit - Things Can Be Easier
Direct Credit, a credit brokerage and consulting company, contacted Okapi in order to solve a communication problem that they were facing.
This was a unique business, offering custom-built packages for every need, by first studying the market and the available offers and then providing directions to the ones looking for a credit.

Due to the fact that they are offering a large pool of services, there was a need to differentiate clearly each type of credit package (personal, credit cards, car, mortgage, for companies), with its features and benefits.

We got the customer involved in the picture, making up little relevant stories about the good and the bad parts of searching for the perfect credit.